Microsoft Cloud, Unboxed: Engage Customers. Build Pipeline. Drive Growth.

 

Grow your Microsoft business faster with Ingram Micro and Microsoft.


Microsoft Cloud, Unboxed empowers partners to activate new customer opportunities, generate qualified leads, and convert them into Microsoft-transacting customers. Through targeted outbound engagement, expert-led enablement, and scalable on-site engagement formats, partners gain the tools, insights, and support needed to accelerate deal progression and customer acquisition. 

Introducing
Microsoft Cloud, Unboxed


Bringing Microsoft Cloud innovation directly to partners and customers. Microsoft Cloud, Unboxed is a scalable, partner-led roadshow designed to accelerate adoption of the full Microsoft cloud stack across the SMB segment. Using a mobile engagement format, Ingram Micro - alongside Microsoft - brings practical Microsoft Cloud and AI use cases directly to partner locations, helping partners: 

Create demand with SMB customers
Progress pipeline opportunities
Strengthen Microsoft Cloud positioning 
Activate new Microsoft-transacting customers

To maximise reach across our partner ecosystem, the programme operates in two scalable engagement tiers. 

Microsoft Solutions in Focus


Microsoft Cloud, Unboxed experiences support demand generation across key Microsoft solution areas: 

Microsoft Azure
Microsoft 365
Modern Work
Security
AI & Cloud Innovation

Our specialists help partners position the right Microsoft solutions to solve customer challenges and drive adoption.

OPTION 1


Flagship Experience – The On-Site Takeover

OPTION 2


Activation Experience – Focused Engagement

Description

 A high-impact roadshow experience hosted at the partner location using a mobile Microsoft Cloud demo unit. 

 This immersive experience is designed to inspire, educate, and activate SMB partners and their customers through hands-on demonstrations and curated workshops. 

 A streamlined Microsoft Cloud Activation Day designed for partners who may not have space for the mobile demo unit but still want to engage customers and build pipeline. 

 This format focuses on education, inspiration, and practical next steps. 

Partner Commitment

  • Invite a minimum of 20 end customers
  • Execute demand generation activity (supported by Ingram Micro)
  • Provide suitable external space for the mobile demo unit
  • Provide internal meeting rooms for workshops
  • Nominate a dedicated planning contact
  • Ensure partner representation on the day
  • Commit to post-event follow-up and opportunity reporting
  • Invite a minimum of 5 end customers
  • Run demand generation activity (with Ingram Micro support)
  • Provide suitable meeting space for presentations and workshops
  • Nominate a planning contact
  • Ensure partner participation on the day
  • Commit to post-event opportunity follow-up

What Partners Receive

  • An exclusive Microsoft Cloud Takeover Day hosted at your site
  • Ingram Micro mobile Cloud demo unit delivered on-site
  • On-site support from Microsoft and Ingram Micro specialists
  • Co-branded marketing and promotion kit
  • Hands-on Microsoft Cloud and AI demonstrations
  • Interactive engagement including quizzes and gamification
  • Fully funded refreshments / food truck experience
  • Branded takeaways and giveaways
  • A Microsoft Cloud Activation Day at your location
  • On-site visit from Microsoft and Ingram Micro specialists
  • Co-branded marketing and promotion toolkit
  • Expert-led Microsoft Cloud presentations and workshops
  • Practical guidance on identifying and progressing opportunities
  • Clear pathways to scale into the Flagship Experience

Strategic Value

  • Position your business as a local AI and cloud transformation leader
  • Move customer conversations from awareness to intent
  • Accelerate Microsoft Cloud opportunity qualification
  • Generate pipeline insights to support future joint campaigns
  • Lower barrier to entry for developing Microsoft partners
  • Early-stage pipeline creation and qualification
  • Enablement aligned with Microsoft priorities
  • Opportunity to scale into immersive roadshow experiences

Eligibility

Minimum end-customer commitment is required to participate. Eligibility is subject to: 


  • End-customer profile and minimum commitment (as stated under the Partner Commitment section)
  • Alignment with Microsoft solution areas

Secure Your Microsoft Cloud, Unboxed Experience


Spaces are limited and allocated based on opportunity readiness. Submit your opportunity today and accelerate your Microsoft growth.